Episodes
Episodes
Monday Sep 25, 2023
How To Hire The Right People
Monday Sep 25, 2023
Monday Sep 25, 2023
On this episode the Crowdfunding Nerds discuss the importance of hiring the right people while using Valve as a case study for business productivity.
00:01:51 – How Jacob & Andrew First Connected 00:07:58 – How We Hired Jacob 00:13:37 – The Crowdfunding Nerd Philosophy Of Hiring 00:15:52 – Leveraging Employee Past Experience 00:19:39 – Valve As A Case Study 00:27:26 – Being Customer Focused 00:29:35 – Understand Your Own Weaknesses Or Deficiencies 00:39:07 – Overtime Is A Sign Of Being Unproductive 00:48:08 – Your Environment Can Impact Your Productivity 00:51:55 – Four Ways To Measure Employee Output
Gravity Forms - https://www.gravityforms.com/
Hands On Originals - https://outfitters.handsonoriginals.com/
Valve Playtesting - https://www.youtube.com/watch?v=9Yomqk0C6kE
Valve new Employee Handbook - https://steamcdn-a.akamaihd.net/apps/valve/Valve_NewEmployeeHandbook.pdf
Dan Boe Part 1 - https://crowdfundingnerds.com/episode61/
Dan Boe Part 2 - https://crowdfundingnerds.com/episode62/
Monday Sep 18, 2023
Distribution Planning & Kickstarter Discount Fails
Monday Sep 18, 2023
Monday Sep 18, 2023
David Finn of Bridge Distribution & Fulfilment joins the Crowdfunding Nerds for a second episode discussing pledge discounts and issues with distribution that publishers should know about.
00:00:43 – Charging The Right Price For Your Pledges 00:07:26 – How To Ship Neoprene Mats 00:10:39 – Things Publishers Need To Let Their Distributors Know 00:15:24 – Trusting Your Partners 00:18:31 – Distribution & Selling 00:29:14 – The Problem Amazon Has Created
David Finn Interview Part 1 - https://crowdfundingnerds.com/episode143/
Bridge Distribution & Fulfilment – https://bridgedist.com/
Monday Sep 11, 2023
Interviewing David Finn of Bridge Distribution & Fulfilment
Monday Sep 11, 2023
Monday Sep 11, 2023
David Finn of Bridge Distribution & Fulfilment shares his insights with the Crowdfunding Nerds about Kickstarter Tabletop Game shipping.
00:02:10 – Who Is David Finn
00:03:51 – How Was Distribution Impacted in 2020-2021?
00:09:48 – Giga-Bites Cafe
00:12:40 – How Andrew and David Connected
00:18:02 – Understanding Tracking Labels
00:24:18 – Directing Backer Excitement
00:31:05 – Three Types of Community Trolls
00:33:32 – Handling Unrealistic Expectations of Backers
00:37:48 – Charging Backers VAT
00:41:31 – The Danger of Pledge Discounts
Bridge Distribution & Fulfilment - https://bridgedist.com/
Giga-Bites Cafe - https://giga-bitescafe.com/
Monday Sep 04, 2023
Managing Expectations In Crowdfunding Fulfillment
Monday Sep 04, 2023
Monday Sep 04, 2023
Scott Pease of Snap Ships Tactics, Tony Hawk's Pro Skater, and Guitar Hero fame joins the Crowdfunding Nerds to talk about setting backer expectations for tabletop fulfilment. 00:01:41 – How Long Does Fulfilment Take?00:06:43 – What To Do When Backers Freak Out 00:10:43 – Lots of SKUs Can Slow Things Down00:11:37 – Differences Between Tabletop & Video Game Fulfilment 00:16:17 – Setting Deadlines 00:27:39 – The Importance of Frequent Communication 00:34:00 – What To Do After Fulfilment ShownotesSnap Ships Tactics - https://www.snapshipstactics.com/Bridge Distribution & Fulfilment - https://bridgedist.com/
Monday Aug 28, 2023
The Virtuous Cycle In Action: A Case Study
Monday Aug 28, 2023
Monday Aug 28, 2023
Alternate title: Making Your Game Undeniably Great. Matthew Meeple joins The Crowdfunding Nerds to talk about the virtuous cycle of board game marketing, the challenges of game development iterations, and making your project "undeniable."
00:02:11 – Who Is Matthew & What Is Ascendancy? 00:06:28 – How Ascendancy Was Made 00:09:12 – Understanding The ‘Feeling’ Players Have 00:13:22 – Impostor Syndrome 00:15:52 – The Pain Of Making Your Game Good 00:20:28 – The Game Only YOU Can Make 00:22:54 – Marketing Ascendancy 00:41:53 – Final Advice To Game Designers & Publishers
Ascendancy Kickstarter - https://www.kickstarter.com/projects/matthewmeeple/ascendancy-0?ref=4q4czu
[Podcast] The Virtuous Cycle Of Kickstarter Marketing - https://crowdfundingnerds.com/episode14/
[Article] The Virtuous Cycle of Kickstarter Marketing - https://crowdfundingnerds.com/the-virtuous-cycle-of-kickstarter-marketing/
Monday Aug 21, 2023
Leveraging Supply & Demand: A Case Study
Monday Aug 21, 2023
Monday Aug 21, 2023
The Crowdfunding Nerds breakdown the post-campaign sales strategy for Deliverance and the goal of building demand for an expansion and re-print Kickstarter campaign through controlled scarcity.
00:02:44 – Post-Campaign Influencer Strategy 00:11:25 – Leveraging The Excitement of Your Community 00:13:37 – Creating Demand For Your Game 00:31:56 – Community Game Development 00:35:46 – Expanding The Sphere of Influencer Marketing 00:40:37 – The Importance of Diligence
Shownotes:
One Stop Co-Op Shop Podcast - https://open.spotify.com/episode/1Lwv73d54uuu7DMbIycy1B?si=e1csVOATSEC9eRdAXUVStA
Planet Unknown Supermoon - https://gamefound.com/projects/adams-apple-games/planet-unknown-supermoon-expansion-and-deluxe-edition-reprint
Diagnosing Underperforming Crowdfunding Campaigns With Marco Pecota - https://crowdfundingnerds.com/episode139/
TF2 Community Update - https://wiki.teamfortress.com/wiki/Versus_Saxton_Hale
Crowdfunding Nerds Facebook Group - https://www.facebook.com/groups/crowdfundingnerds
Monday Aug 14, 2023
Diagnosing An Underperforming Kickstarter Campaign
Monday Aug 14, 2023
Monday Aug 14, 2023
Marco Pecota of Raybox Games joins the Crowdfunding Nerds to discuss the underperformance of a crowdfunding campaign with a proven IP.
Timestamps:
00:02:21 – Marco’s Expectations
00:04:31 – Email Open Rates?
00:04:52 – Pledge Levels Comparison
00:08:18 – Issues With Cash Flow
00:11:04 – Thinking About Post-Campaign Sales
00:14:33 – Challenges of Selling Heavy Strategy Games
00:15:16 – Conflicting Crowdfunding Campaigns & Releases
00:18:41 – Why Warhammer 40K Was Created
00:20:17 – Don’t Compete With Well Established Brands
00:23:24 – What Marco Would Do Differently
00:27:35 – Backer Perception of Premium Add-Ons
00:35:59 – Running A Tabletop Company Takes Time
00:41:41 – Last Advice
Shownotes:
First Campaign: Escape From Stalingrad Z - https://www.kickstarter.com/projects/legionsofsteel/escape-from-stalingrad-z
Second Campaign: Escape From Projekt Riese - https://www.kickstarter.com/projects/legionsofsteel/escape-from-projekt-riese
Zombie Tango Oscar – Insiders - https://www.facebook.com/groups/165197702028508
Monday Aug 07, 2023
Interfacing With Retailers Just Got A Whole Lot Easier /w Brendan McCaskell
Monday Aug 07, 2023
Monday Aug 07, 2023
Brendan McCaskell of Open Owl Studios (formally OOMM Games) joins the Crowdfunding Nerds to talk about marketing Stonesaga and Mythwind while presenting a neat way for publishers to connect with retailers.
00:02:40- Brendan McCaskell Intro 00:05:53– Bringing Your Audience From Project To Project 00:07:47 – Developing Your Business Around Customer Needs 00:12:51– Marketing Stonesaga 00:19:24 – Product Market Testing – How To Make Games That Sell 00:25:56 – Why Rebrand? 00:27:41 – How Board Game Distribution Works 00:34:58 – What Problems Does FLGstore Solve?
Shownotes
Stonesaga Kickstarter - https://www.kickstarter.com/projects/mccaskellgames/stonesaga Mythwind Kickstarter - https://www.kickstarter.com/projects/mccaskellgames/mythwind Stars Of Akarios 1.5 - https://gamefound.com/projects/oomm-games/stars-of-akarios-new-content Black Magic Inserts - https://blackmagicinserts.com/ Kagan Productions - https://kaganproductions.com/ Open Owl Studios - https://www.openowlstudios.com/ FLGstore - https://flgstore.com/ Connect With Brendan on Facebook - https://www.facebook.com/bmccaskell
Monday Jul 31, 2023
Principles of a Thriving Business w/ Andrew’s #1 Mentor
Monday Jul 31, 2023
Monday Jul 31, 2023
The Crowdfunding Nerds are joined by Julie Lowen to discuss mentorship and the principles of businesses that thrive.
00:04:35 – Serving Everyone With Excellence 00:06:51 – Starting A Home Business 00:10:39 – Passion In What You Do 00:14:06 – Don’t Lose Sight Of Your Mission 00:15:37 – The Importance of Analyzing Customer Needs 00:20:01 – Making Life Fun 00:23:31 – The Foundation of Business Is Strong Relationships 00:26:13 – Business Must Make Money – You Need A Plan 00:29:13 – How To Get A Big Break 00:36:11 – Growing Your Mission 00:46:20 – Don’t Demotivate People
Shownotes
Children’s Paradise - https://childrensparadise.com/
Interviewing Andrew’s Sister - https://crowdfundingnerds.com/episode59
Monday Jul 24, 2023
Planet Unknown’s Journey To ”Overnight” Success
Monday Jul 24, 2023
Monday Jul 24, 2023
The Crowdfunding Nerds are joined by Adam Rehberg of Adam’s Apple Games to discuss marketing Planet Unknown.
00:03:29 – How Crowdfunding Nerds Started Working On Planet Unknown 00:04:25 – The Baby Project 00:06:42 – Understanding Campaign Momentum 00:07:33 – The Impact of Board Game Influencers On Campaigns 00:11:45 – Getting A 30 Foot Booth 00:13:46 – Supermoon 00:17:22 – Using Cover Art In Game Design 00:24:32 – Inspirations For Planet Unknown 00:27:40 – Your Game Has To Stand On Its Own 00:35:42 – How Many Games To Print? 00:40:17 – Why Gamefound Over Kickstarter? 00:44:31 – StretchPay
Brewin' USA Kickstarter - https://www.kickstarter.com/projects/adamsapplegames/brewin-usa
Rahdo Previews Planet Unknown - https://youtu.be/s3b3ICKsnvw
Machi Koro Board Game - https://boardgamegeek.com/boardgame/143884/machi-koro
The Isle of Cats Board Game - https://boardgamegeek.com/boardgame/281259/isle-cats
Michael Raftopoulos' Company, M.O.B. Vanguard: https://mobvanguard.com/
Planet Unknown: Supermoon - https://gamefound.com/projects/adams-apple-games/planet-unknown-supermoon-expansion-and-deluxe-edition-reprint
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