Monday Dec 02, 2024
Kickstarter Marketing Case Study: Springsign
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Since 2019, Crowdfunding Nerds has helped over 200 crowdfunding creators raise over $30M on Kickstarter and Gamefound. In addition to that, we have generated over $100M in ecommerce sales and had clients featured on Shark Tank, ”As Seen On TV,” and more. We work with IP’s like Avatar: The Last Airbender, Elder Scrolls, Fallout, Star Trek, Mass Effect, Dune, and more... But we have also helped a TON of first-time creators fund on day 1, too! Our podcast exists to help you with your journey before, during, and after crowdfunding using real-world examples from our clients. We share what’s working and what is not in today’s market. We build pre-launch e-mail lists, get backers during live campaigns, and drive pre-orders and e-commerce sales after your campaign ends! If you’re DIY marketing (doing it yourself), we created the Crowdfunding Nerds Academy to help, which has specialized courses designed to make sure you’re doing it right! Buckle up; it’s about to get nerdy.
Listen on:
Episodes
Episodes
Monday Nov 25, 2024
Monday Nov 25, 2024
Ever wondered how to balance creative vision with critical feedback? Or when to pivot away from a project that’s draining your soul? Dive into Episode 207 of Crowdfunding Nerds, where Andrew and Sean chat with Girish Manuel, the mastermind behind the animated series, Micah's Super Vlog. Girish takes us on his decade-long journey from a small passion project to a streaming hit on Minnow.Discover the art of perseverance in the world of animation, where Girish learned the hard way that not every effort is met with applause. He shares humbling moments that transformed his work and offers a peek into those "watershed moments" that Andrew knows all too well from his board game, Deliverance.We also explore the delicate dance between holding onto your vision and embracing feedback. Plus, when is it time to step back and realign with your true calling? Tune in for insights, motivation, and a dash of faith. Don’t miss out—Micah's Super Vlog awaits on Minnow with new episodes next year!
Check out these Links:
Brent - Cloudy With A Chance of Meepleshttps://crowdfundingnerds.com/episode193/Gabe Barrett on Solo Games of the Monthhttps://youtu.be/PR5xECff75Y?si=igWEbVB2Hsiyb2w8Minno - https://gominno.com/
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Nov 18, 2024
Monday Nov 18, 2024
Are you ready to unlock the secrets of a successful Kickstarter campaign? Join Andrew and Sean as they dive deep into the art of crafting a compelling Kickstarter page. With over 200 campaigns and $26 million raised, they know a thing or two about crowdfunding magic!
Ever wondered why a second set of eyes is crucial for your campaign? Or how to balance your budget between graphic design and crowd-building ads? Andrew and Sean have got you covered. They share insider tips on creating a captivating project title, nailing your pricing strategy, and leveraging social proof to build trust.
Discover why a learn-to-play video and hands-on experiences like Tabletop Simulator can be game-changers. Plus, learn how to navigate shipping logistics and address potential risks with confidence.
Tune in for a step-by-step guide to Kickstarter success, and transform your tabletop dreams into reality!
Links to check out:
Kickstarter Pre-Launch Page Review
https://course.crowdfundingnerds.com/p/kickstarter-gamefound-hygine-test-report-delivered-as-a-pdf-before-launch
Kickstarter Page Graphic Design
https://chipcolecreative.com/
The Science Of Pricing Your Crowdfunding Pledges
https://crowdfundingnerds.com/episode86/
What Matters Most To Backers On Your Kickstarter Page With Jeremy Howard
https://crowdfundingnerds.com/episode10/
Crowdfunding Page Optimization Tips
https://crowdfundingnerds.com/episode134/
Why Gamers Back Crowdfunding Campaigns
https://crowdfundingnerds.com/episode109/
A Crowdfunding Page Template With Ben O’Brien
https://crowdfundingnerds.com/episode148/
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Nov 11, 2024
Monday Nov 11, 2024
Ever wondered how the political winds in the US could ripple through the crowdfunding world? Join us on this episode of Crowdfunding Nerds as we dive into the potential impacts of a Trump-led Republican win on our beloved industry. We're not here to debate politics but to explore how election outcomes might affect crowdfunding, board games, and publishing.We kick things off by examining the global significance of the US election and its potential to influence policies far beyond American borders. Could tariffs and manufacturing shifts alter the costs of goods? How might the national debt and inflation shape the economic landscape? We tackle these questions and more.Tune in as we discuss the importance of staying proactive amidst uncertainty, and why the next few years might be a golden era for crowdfunding if the US economy steadies. Don't miss out!
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Nov 04, 2024
Monday Nov 04, 2024
Ever wondered how stepping away from your daily grind can actually boost your productivity? In this episode of the Crowdfunding Nerds, Sean is back from a crucial three-week hiatus, and he and Andrew dive deep into the transformative power of rest and hobbies. Sean shares his journey of supporting his wife post-childbirth, shedding light on the beauty of being present for family. We chat about our favorite ways to unwind, from board games to Brazilian jiu-jitsu, and how these activities help us disconnect from work stress, especially those relentless Kickstarter campaigns.We also explore the profound impact of reading versus passive digital consumption, advocating for its role in fostering deeper comprehension and critical thinking. Plus, we discuss why not every hobby needs to be monetized. Tune in for insights on compartmentalizing life to avoid burnout and the magic of intentional rest. Recharge your creativity with us!
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Oct 28, 2024
Monday Oct 28, 2024
Ever wondered what it takes to launch a successful board game on Kickstarter? In episode 203 of Crowdfunding Nerds, I dive deep into this topic with Paul Bedford, the creative mind behind Hard Fun Games. Paul is currently working on an exciting project called "Hunted by a God," and we're here to unpack the secrets to crowdfunding success.We kick off by discussing the crucial 90-day pre-launch marketing strategy, emphasizing the need for a solid plan and legal protection through an LLC. We also tackle the nitty-gritty of managing Kickstarter campaigns, from handling add-ons to setting realistic funding goals and stretch goals.Paul brings up the debate on starting small versus going big, and we explore the balance between passion and practicality. Plus, Paul gives us a sneak peek into "Hunted by a God" and invites you to join his project's community.Tune in for a treasure trove of insights that could make or break your Kickstarter dreams!
Check out Paul's Game:
Hunted by a God: https://www.huntedbyagod.com/landingpage
Facebook: https://www.facebook.com/huntedbyagod/
Instagram: https://www.instagram.com/hunted.by.a.god/
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Oct 21, 2024
Monday Oct 21, 2024
Are you ready to dive into the vibrant world of board game conventions? In Episode 202 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Galen McCown from Galen Games to unravel the secrets of thriving at major events like Gen Con!
Join us as Galen recounts his 2024 Gen Con adventure, where he joined forces with Breeze Grigas from Zephyr Workshop, showcasing his games "Super Snipers" and a captivating mint tin series. Discover the art of crafting the perfect game pitch—from a snappy 2-second hook to a full-fledged presentation—and learn how these strategies can captivate even the busiest convention-goers.
We also delve into the financial dynamics of attending conventions and the immense marketing potential they offer. Plus, get a sneak peek into Galen's upcoming Kickstarter campaign launching October 22nd!
Tune in for a treasure trove of insights and practical advice for game publishers and creators.
Check out Galen's projects at:
Website: galensgames.com
Galen's Blog: Gen Con 2024
Galen's Upcoming Kickstarter: Super Snipers
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Oct 14, 2024
Monday Oct 14, 2024
Ever wondered why Kickstarter still reigns supreme in the world of crowdfunding? Or how platforms like GameFound and BackerKit are struggling to keep up? Join me on Episode 201 of crowdfunding Nerds as I chat with Konstantinos Manos, stepping in for Sean, who’s out celebrating the birth of his fourth child!
Konstantinos, a powerhouse in the tabletop gaming industry, brings his expertise from Vesuvius Media and Hive Interactive to the table. We dive deep into the dynamics of Kickstarter’s vibrant community, its network effects, and why it’s still the go-to for creators. Konstantinos shares data-driven insights from his website, Tabletop Analytics, shedding light on the organic versus inorganic traffic conundrum.
We also explore the rise of RPGs and 3D printed STL files, and what Kickstarter's new features mean for creators. Tune in for a treasure trove of tips and predictions on the future of crowdfunding. Don’t miss it!
Don't forget to check out these links!
Hive Interactive: https://hiveinteractive.net
Deliverance Kickstarter: https://www.kickstarter.com/projects/lowenhigh/deliverance-council-of-the-fallen
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Oct 07, 2024
Monday Oct 07, 2024
Ever wondered what it takes to launch a successful Kickstarter campaign in today's ever-changing economic climate? Join us on the Crowdfunding Nerds podcast as Andrew and Sean dive deep into the evolution of their Deliverance board game campaigns. From dissecting the differences between their original and current campaigns to leveraging Kickstarter's platform advancements, we explore how to adapt to economic shifts and convert followers into backers.
Discover the power of a well-crafted pre-launch page and how engaging potential backers early can set your campaign up for success. Plus, we share our secrets to a dynamic launch day, including live streaming as a real-time FAQ and celebration hub. Cross-promotion takes center stage as we reveal our strategic collaborations and the importance of genuine relationships in maximizing campaign reach.
Tune in for insights on navigating paid advertising challenges and adapting product offerings to meet economic demands. This episode is packed with actionable strategies for crowdfunding success!
Links to check out:
Table Top Analytics: tabletopanalytics.com
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Sep 30, 2024
Monday Sep 30, 2024
Have you ever wondered whether to launch an expansion or a standalone game on Kickstarter? How can bundling products maximize your campaign's success? Join us in Episode 199 of the Crowdfunding Nerds podcast, where Andrew dives into these questions with Chip Cole, the mastermind behind Squatchy Games and Deliverance.
We kick off by breaking down the crucial differences between expansions and standalone games. Chip and I explore the DNA and theme of products, revealing how these elements shape our decisions. We share strategies from the Deliverance campaign, including fascinating stats like how 23% of backers opting for bundles contributed to 37% of the total funds raised!
Chip also opens up about balancing his bustling family life with his career in game design and freelance graphic work. Plus, we discuss the power of Kickstarter’s new advanced analytics and how understanding backer behavior can refine your marketing efforts.
Don't miss out on these invaluable insights—tune in now!
Contact Information:
- Chip Cole Email: chip@chipthe designer.com
- Chip Cole Website: chipcolecreative.com
- Squatchy Games: https://squatchygames.com/
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!
Monday Sep 23, 2024
Monday Sep 23, 2024
Ever wondered how to juggle work, family, and a looming Kickstarter launch without losing your sanity? Or how to make your campaign stand out in the crowded crowdfunding space? In Episode 198 of Crowdfunding Nerds, Andrew and Sean dive deep into these questions and more as they prepare for the launch of the Deliverance expansion.Join us as Andrew shares his personal journey, from setting boundaries with family to sneaky burpee penalties for phone checks. We also uncover essential Kickstarter strategies, like leveraging your audience, crafting the perfect press kit, and setting realistic monetary goals. Plus, Andrew's heartfelt reflections on success and personal worth will leave you inspired.Don't miss out on this treasure trove of insights and practical tips. Tune in now and get ready to crush your next Kickstarter campaign!
Check out these links:
- Crowdfunding Nerds episode 123
- Crowdfunding Nerds episode 165
- Crowdfunding Nerds episode 101
- Crowdfunding Nerds episode 102
- Crowdfunding Nerds episode 05
- PlayDeliverance.com
- Support the Deliverance Kickstarter
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
Stay Nerdy!