Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!

Using Polls To Fix Crowdfunding Problems

Ever wondered why your Kickstarter campaign isn't hitting the mark? Or how some indie developers turn setbacks into triumphs? In this episode of Crowdfunding Nerds, Andrew and Sean dive deep into the art of polling fans and making data-driven decisions with special guest Christopher Cantero of Chazak Games.
 
Christopher, who has an impressive background with Unity Technologies and projects like Doom Eternal, shares his journey of transitioning to indie game development and launching the Kickstarter for "High Fructose," a first-person arena shooter roguelite. Despite some initial struggles, his campaign is gaining traction thanks to community engagement and streamer support.
 
We explore the nitty-gritty of why polling is crucial, especially when your campaign isn't performing as expected. From optimizing pledge tiers to leveraging social proof, this episode is packed with actionable insights. Plus, hear firsthand how Christopher plans to navigate the challenges and take his campaign to the next level.
 
Don't miss out—tune in and learn how to turn your crowdfunding campaign into a success story! 
 
Follow Christopher: 
Twitter: @CanteroChris 
Website: playhighfructose.com
Kickstarter
How to Market a Game
 
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
 
Stay Nerdy!

Reflections Upon Origins 2024: Successes, Surprises, & Convention Advice

Ever wondered what it takes to leave a lasting impression at game conventions? In this episode, Andrew is joined by Sam McDavitt of McDavid Publishing to spill the beans on their recent experiences at the Origins Game Fair! 
 
We dive deep into booth setup secrets, demo strategies, and the magic of engaging attendees of all ages. Plus, Sam shares his Kickstarter success story with Everstone, raising over $55,000! 
 
Ready to level up your convention game before Gen Con? Tune in and get the ultimate guide to making your booth the talk of the town!
 
Connect with Sam McDavitt:
@mcdavidpublishing on all platforms
Late pledge for Everstone here: https://gamefound.com/en/projects/mcdavitt-publishing/everstone-discovering-ignis
McDavitt Publishing: https://mcdavittpublishing.com/
 
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
 
Stay Nerdy!

How To Troubleshoot Your Facebook Ads For Crowdfunding

Are you ready to become a Facebook ads wizard for your crowdfunding campaign? In episode 185 of Crowdfunding Nerds, I'm flying solo—Andrew's out, and our guest has been rescheduled. But fear not! I've got a treasure trove of tips to help you decode ad data and skyrocket your ad performance. Ever wonder why your Facebook ads aren’t converting as expected? Join me as we dissect ad structures, dive into the critical metrics you should be tracking, and explore the magical realm of optimizing CPM and CTR. I'll even show you how to make sense of it all with a case study from the "Deliverance" campaign.Don't miss the visual extravaganza on YouTube, where the graphs and charts come alive to aid your learning. And if you're craving more, our Crowdfunding Nerds Facebook community and Crowdfunding Nerds course await your curiosity. Need personalized ad campaign mastery? Head over to crowdfundingnerds.com.Tune in to unlock the secrets of Facebook ads and take your crowdfunding to new heights—because in the world of Crowdfunding Nerds, knowledge is power, and we're all about sharing the wealth!
 
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
 
Stay Nerdy!

Launching Your Second Kickstarter With Dave Beck

Are you ready to distill the secrets of a smash-hit board game? In episode 184 of Crowdfunding Nerds, Andrew and Sean are joined by the mastermind behind "Distilled," Dave Beck of Paverson Games! We're shaking up the game board as Dave spills the beans on turning spirited Scottish tours into a wildly successful Kickstarter campaign. How did a global pandemic reshape the world of playtesting and community engagement? What are the clever marketing moves that raised over $500,000? And what can we expect from his latest creation, "Luthier"?
 
Join us for a deep dive into the art of board game design, the power of community, and the transition from game designer to publisher. Plus, get the inside scoop on "Luthier's" upcoming Kickstarter launch, coinciding with Gen Con madness!
 
Connect with the crafters of fun at paversingames.com and follow @paverson on Facebook for more behind-the-scenes action. Don't miss out—tune in to Crowdfunding Nerds, episode 184, and let's get nerdy!
 
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
 
Stay Nerdy!
 

Convention Prep & Your Customer’s Experience

Hey there, fellow convention enthusiasts and crowdfunding fans! Are you ready to level up your convention game? Tune in to episode 183 of "Crowdfunding Nerds," where your hosts, Andrew and Sean, along with convention guru Rick, unpack the secrets to making a splash at events like Origins.
 
Ever wondered why some booths buzz with activity while others don't? We've got the lowdown on crafting an irresistible booth experience, from branded tablecloths to the Apple Store's minimalist charm. Plus, we'll dive into the art of the pitch, the ins and outs of payment handling, and even how cosplay can play a role in your convention strategy (without stealing the show!).
 
Join us as we share personal anecdotes, practical tips, and the ultimate checklist to ensure you stay energized and ready to captivate those crowds. Don't miss out on these game-changing insights—your convention success story starts here!
 
Visit Deliverance at Origins, booth 745, and for more golden nuggets on crowdfunding mastery, check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Get ready to be inspired!

Email Marketing Essentials: Boost Your Open Rate By 20%

Hey Crowdfunding enthusiasts! Are you ready to unlock the secrets of email marketing success for your next campaign? In this episode of Crowdfunding Nerds join Andrew and Sean as we welcome our newest team member, Donnie Chase, to dissect the do's and don'ts of email marketing. Ever wonder why your emails aren't hitting the mark? We're diving deep into segmentation blunders, send frequency strategies, and the art of crafting killer subject lines. Plus, we'll share our personal frustrations and triumphs in the email marketing arena.
 
Whether you're a crowdfunding rookie or a seasoned pro, this episode is packed with golden nuggets to help you captivate your subscribers and skyrocket your campaign. Tune in to learn how to prune your list, schedule your emails like a boss, and create content that keeps your audience hungry for more! Don't miss out on these expert insights – your future self (and your campaign) will thank you!

A New Vision For Kickstarter: What This Means For You

Are you ready to dive into the future of Kickstarter and what it means for your crowdfunding campaigns? In episode 181 of Crowdfunding Nerds, your favorite hosts Andrew and Sean, along with our savvy guest Rick, put on their analytical glasses (literally!) to explore Kickstarter's bold new vision. Is Kickstarter becoming the one-stop shop for campaign creators, or is it setting up a potential monopoly on your crowdfunding dreams?Join us as we laugh through time zone troubles and get serious about the implications of Kickstarter's all-in-one approach. Will it spell success or disaster for independent creators? Plus, Rick drops some golden SEO nuggets for boosting your campaign's visibility.Don't miss out on this insightful episode that could change the way you think about crowdfunding. And remember, for more nerdy goodness, visit crowdfundingnerds.com, join our Facebook community, or check out Deliverance at deliverance.com. Tune in now to join the conversation!
 
Links to Check out:
A New Vision for KickstarterTE DEUM FOR A MASSACREPLEDGE MANAGER

Trying Hard and Failing

Hey there, fellow nerds! Are you ready to dive into the gritty reality of chasing dreams and grappling with defeat? In episode 180 of Crowdfunding Nerds, Andrew and Sean unpack a rollercoaster of a story: the Golden Geek Awards campaign for the board game Deliverance. Ever poured your heart into something only to watch it not pan out? We're getting real about trying hard and failing, the emotional whirlwind of campaigning, and the quest for contentment amidst disappointment.Join us as we dissect the intense efforts behind the Deliverance campaign, from email strategies to community engagement, and the hard-earned lessons on delegation and balance. Ever felt the sting of envy or the pressure of shifting success goalposts? We're right there with you. Tune in to learn how to embrace the journey, find joy in the process, and why sometimes, the best victory is in the lessons learned. So, grab your headphones, and let's get nerdy! Remember, it's not just about the destination; it's about the epic quest we're all on.
 
18th Annual Golden Geek Winners for 2023https://boardgamegeek.com/thread/3300892/18th-annual-golden-geek-winners-for-2023

Activating Your Fans: How To Do It Right

Hey Crowdfunding enthusiasts! Are you ready to dive deep into the heart of crowdfunding with us? In episode 179 of Crowdfunding Nerds, Andrew and Sean peel back the layers of what it really means to engage with your backers. Is it just about the money for goods exchange, or is there more to this digital handshake?
 
Ever heard of "The Door In Principle"? Sean's been reading this fascinating theological thesis and guess what—it's got a lot to say about crowdfunding! We're talking reciprocity vs. co-labor, and how this applies to projects like Deliverance. Can a game be more than just entertainment, and how do you market it without crossing lines?
 
We also get real about the potential dark side of influence, from Edward Bernays to "Rings of Power". Plus, Andrew spills the beans on Deliverance's campaign secrets and the art of transparent marketing.
 
Don't miss our tips on using surveys, understanding your platform, and the delicate dance of backer relationships. It's all about keeping it genuine and aiming to delight. Tune in to episode 179, and let's get our crowdfunding nerd on!

How to Learn What Your Fans Want: A Deliverance Case Study

Hey Crowdfunding enthusiasts! Ready to unlock the secrets of a successful campaign? Tune into Episode 178 of Crowdfunding Nerds, where your host Andrew Lowen flies solo this time, continuing his insightful chat with the ever-knowledgeable Jack Dunbar.
 
Ever wondered what magic lies behind a thriving crowdfunding campaign? Or how to turn past campaign hiccups into your next big win? We're diving deep into the nitty-gritty of data analysis and campaign optimization that could revolutionize your crowdfunding strategy!
 
In this episode, I'll reveal the power of polling your fans and why your email list might just be your golden ticket. Plus, Jack and I will dissect the allure of high-tier pledges – are they a backer magnet or a risky business?
 
Get an exclusive look at my screen as I share real poll results and metrics that have shaped my latest campaign strategies.
 
Don't miss out on this treasure trove of crowdfunding wisdom! Listen in, and let's level up your game together!
 
Jack's ready to connect at Jack@NewKingdomGaming.com, and you can join the convo on his Facebook groups via newkingdomgaming.com. Don't forget to check out Andrew's Deliverance Feedback Form
 
Strap in, nerds – it's going to be a wild ride to the top of the crowdfunding charts!